Canada Beef

ABP leadership and managers share key updates from 2025 and what producers can expect in 2026 What were some of ABP’s accomplishments this past year — and what matters most heading into 2026? Those were the questions behind Alberta Beef Producers’ year-end video update, which was shown as part of the proceedings at ABP’s Producer…

The World Meat Congress, held in Cuiabá, Brazil, in late October, provided a powerful and timely global perspective on the forces shaping the future of the animal protein sector to more than 600 meat industry leaders. Hosted by the International Meat Secretariat, the World Meat Congress focused on the global structural shift underway in how…

From February 1 to 28, 2025, nearly 250 restaurants across the country will participate in Canada Beef’s third-annual Burger It Forward campaign aimed at relieving the growing food insecurity in Canada. The national campaign supports local restaurants while also raising funds for food banks regionally and nationally. Food Banks Canada reports that use is at…

Canada Beef is pleased to provide Alberta Beef Producers (ABP) with a year-to-date overview of domestic and international market development and promotion activities to increase demand for Canadian beef while ensuring the maximum value for producer values. ABP’s partnership in Canada Beef’s Provincial Marketing Alliance (PMA) program in fiscal (F)2023-24 included a yearlong consumer campaign…

During the month of May, volunteers from ABP, Cattle Feeders and Canada Beef, attended the “Home for Dinner” events at their local Ronald McDonald Houses across the province. This year we made it a goal to attend all four locations for Alberta: Edmonton, Calgary, Red Deer and Medicine Hat. Depending on the location, the volunteers…

How do Canadians feel about beef – the product, the industry, its people and its practices? All of this is revealed in the latest public perception research from Public and Stakeholder Engagement (PSE), a national, check-off funded program jointly delivered by Canada Beef and the Canadian Cattle Association. Survey Specifics The public perception research is…

Canada Beef is pleased to provide Alberta Beef Producers with a F2022-2023 overview of domestic and international market development and promotion activities to increase demand for Canadian beef while ensuring the maximum value for producer dollars. The Canadian Beef Information Gateway was relaunched on the new database driven architecture and a branded Gateway created for…