AB Direct - Steers

Live: ---
Rail: ---

AB Direct - Heifers

Live: ---
Rail: ---

US Trade- Steers

Live: ---
Rail: ---

US Trade - Heifers

Live: ---
Rail: ---

Canadian Dollar

$77.65
0.06
March 11, 2021 Issues & Insights

What We’re Reading | Focusing on the future while facing a pandemic

Canadian Cattlemen by Piper Whelan

When Bob Lowe was elected president of the Canadian Cattlemen’s Association (CCA) in March 2020, he couldn’t have anticipated everything the year ahead had in store.

Mere days after CCA’s annual general meeting, Canada was in lockdown due to the pandemic, changing the trajectory of everyone’s year and presenting numerous challenges to the Canadian food industry.

“I don’t think anybody could have predicted what it was going to bring,” says Lowe, reflecting on 2020, a year that saw CCA holding online town halls and weekly press conferences to update beef producers on how the association was working to remedy major supply chain disruptions.

It certainly wasn’t how Lowe expected his first year in the role to play out. “I came into the position with the idea of trying to increase consumer awareness and confidence in their beef supply — just trying to increase the awareness of food in general,” says Lowe, who is the managing partner of Bear Trap Feeders at Nanton, Alta. “One of our major problems is people take food for granted.”

Read Full Article

Share this on

Leave a Reply

Your email address will not be published.

Top Stories

August 8, 2022 Current Markets & Forecasts

Canfax Weekly Article | Report for the week of August 8, 2022

August 5, 2022 Checking in with ABP

July Auction Market Update

August 2, 2022 Issues & Insights

What We're Reading | Optimism has returned with the rains for the cattle sector

Cattle Report

Updated: 09/08/2022

Steers

Live: ---
Rail: ---

Heifers

Live: ---
Rail: ---

Choice Steers

Live: ---
Rail: ---

Choice Heifers

Live: ---
Rail: ---

Boner Cows

Over 500 lbs: US$ 166.30

Canadian Dollar

$77.65   0.06

Livestock Price Insurance Index

Expiry Fed Feeder Calf
31-Oct 174 226 -
28-Nov 172 222 -
23-Jan 184 224 -
20-Feb 184 226 -
20-Mar 184 228 -
17-Apr 192 228 -
Last Updated on August 4, 2022