Alberta Beef Producers
165, 6815 – 8th Street N.E.
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This year’s innovative ‘how do you burger?’ campaign took home multiple honors from the Best of CAMA Awards by the Canadian Agri-Food Marketers Alliance. Calgary, Alberta – Alberta Beef Producers (ABP) and WS are honoured to receive five national awards as recognition for their collaboration on the summer campaign that asked Canadian consumers “how do…
Alberta Beef Producers’ Past Vice Chair, Jason Hale, is newly appointed Deputy Minister, Agriculture and Irrigation, with the Government of Alberta. “Jason Hale brings a wealth of experience as a cow/half operator, irrigation district board chair, and former MLA,” said Minister of Agriculture and Irrigation, The Honourable Nate Horner. “Agriculture is playing a vital role…
Alberta Beef Producers’ Chair Dr. Melanie Wowk and staff Mark Lyseng were invited to join the House of Commons of Canada’s Standing Committee on Industry and Technology this month, to discuss ranchers’ roles in the greening of the prairie economy. “It was an absolute honour to be invited to speak on behalf of Alberta’s beef…