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March 16, 2024 Checking in with ABP

Introducing our new photography influencers for 2024


I was called a ‘tom boy’ growing up on a cattle ranch west of Calgary. Mom couldn’t get me in a dress, but she knew how much I loved my cowboy boots and baseball caps. Not much has changed. Horses, branding pens, wheat fields, beautiful skies and dusty backroads make me happy.

For the past 25 years, I have enjoyed an amazing career in agriculture working for crop protection and animal nutrition companies in sales and marketing roles. I started picking up the camera 10 years ago when I couldn’t find the visuals to tell the story. Very quickly, I discovered my camera was providing the fuel to ignite the creativity my right brain was craving. Those images I took brought me right back to my childhood grassroots.

Today, my photography focuses on capturing genuine moments of hard-working farmers and ranchers along with their crops and livestock. I am eager to share the story of agriculture through my photos. But I also want my audience to feel the moment like they are there: relate to it, empathize with it, and most of all, connect to it.


Hello everyone! My name is Morgan. I’m 23 and recently moved myself and my business to southern Alberta. Photography has always been a passion of mine and capturing the western world. Bridging the gap between ranchers and farmers and the consumers. Showing everyone who hasn’t grown up in this walk of life, all of the beauty it holds! My favourite time of the year is branding season. A typical branding day for me means getting all those wicket working shots of some of the handiest cowboys, cowboygals, and passing off my camera to be ground crew.

My love for the western world soon turned into working with other small businesses, boutiques, and now weddings, couples, and families. I’ve met amazing people in my photo journey and I feel very grateful, past, present, and future clients. While I’m not running around with a camera, I own a cleaning company going on four years strong. I’m excited to be a part of the ABP team and keep sharing photos with all of you amazing people!

About the Author

This post was a team effort by Alberta Beef Producers' directors, delegates, and/or staff. ABP works to keep Alberta's beef and cattle producers informed and engaged. Take a look around ABP Daily for regular, real-time information ranging from market reports to the latest updates from our efforts and initiatives here at ABP. Or head to albertabeef.org, our steadfast resource hub, for everything from check-off downloads to educational resources.

Author

Cattle Report

Updated: 01/05/2024

Steers

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Choice Steers

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Choice Heifers

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Boner Cows

Over 500 lbs: 253.30

Canadian Dollar

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Livestock Price Insurance Index

Expiry Fed Feeder Calf
22-Jul-24 234 -- --
19-Aug-24 230 332 --
16-Sep-24 228 334 374
14-Oct-24 228 334 378
11-Nov-24 224 332 376
9-Dec-24 226 322 370
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Last Updated on April 25, 2024

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