AB Direct - Steers

Live: ---
Rail: ---

AB Direct - Heifers

Live: ---
Rail: ---

US Trade- Steers

Live: 146.00 (IA)
Rail: 238.00 (NE) (bid)

US Trade - Heifers

Live: 146.00 (IA)
Rail: 238.00 (NE) (bid)

Canadian Dollar

$77.45
0.37
December 29, 2021 Checking in with ABP

Guardians of the Grasslands premiers on Parliament Hill

In early December, the Canadian Cattlemen’s Association (CCA) held an inaugural breakfast with key Parliamentarians who have been constant champions for agriculture. The breakfast gave CCA directors the opportunity to meet with a wide range of MPs, Senators and political staff and discuss the beef sectors’ main priorities heading into the 44thParliament. The breakfast was also an opportunity to premiere Guardians of the Grasslands for Parliamentarians in-person.

While CCA has presented the film virtually for a wide range of audiences, including Parliamentarians, this was the first in-person opportunity, due to pandemic restrictions.

New interactive learning resource to bring Guardians of the Grasslands to Canadian students

Following the screening, Bob Lowe, President of CCA, closed the breakfast thanking folks for their attendance. He describes what he saw in the audience as, “barely a dry eye among politicians—they were in awe at what they had seen on film.”  

Guardians of the Grasslands goes public

Discussions with Parliamentarians followed the screening with very positive feedback on the film and many folks asking how they can do more.

CCA distributed the film link to all who RSVP’d and after the event, there was a flurry of social media engagement activity from those who had been at the breakfast, sharing the film and encouraging their constituents and other policy influencers to watch the film online.

With two new documentaries being created now, CCA looks forward to building on the momentum—sharing the positive environmental story of Canadian beef producers. 

Share this on

About the Author

Canadian Cattle Association (CCA)
The CCA is the national voice for Canada’s beef cattle industry representing 55,000 beef farms and feedlots. Visit www.cattle.ca

Leave a Reply

Your email address will not be published.

Top Stories

August 15, 2022 Current Markets & Forecasts

Canfax Weekly Article | Report for the week of August 15, 2022

August 12, 2022 Checking in with ABP

Check-off at Work | Five strategies to stop sickness before it starts this fall 

August 11, 2022 Inspiration

What We’re Reading | More than 100 farms preparing for kickoff of Alberta Open Farm Days

Cattle Report

Updated: 17/08/2022

Steers

Live: ---
Rail: ---

Heifers

Live: ---
Rail: ---

Choice Steers

Live: 146.00 (IA)
Rail: 238.00 (NE) (bid)

Choice Heifers

Live: 146.00 (IA)
Rail: 238.00 (NE) (bid)

Boner Cows

Over 500 lbs: US$ 172.16

Canadian Dollar

$77.45   0.37

Livestock Price Insurance Index

Expiry Fed Feeder Calf
7-Nov 174 226 -
5-Decv 174 222 -
30-Jan 184 226 -
27-Feb 182 226 -
27-Mar 188 230 -
24-Apr 192 230 -
Last Updated on August 11, 2022