From February 1 to 28, 2025, nearly 250 restaurants across the country will participate in Canada Beef’s third-annual Burger It Forward campaign aimed at relieving the growing food insecurity in Canada. The national campaign supports local restaurants while also raising funds for food banks regionally and nationally. Food Banks Canada reports that use is at…
Canada Beef is pleased to provide Alberta Beef Producers (ABP) with a year-to-date overview of domestic and international market development and promotion activities to increase demand for Canadian beef while ensuring the maximum value for producer values. ABP’s partnership in Canada Beef’s Provincial Marketing Alliance (PMA) program in fiscal (F)2023-24 included a yearlong consumer campaign…
Canada Beef and provincial beef cattle farmers and ranchers partner with select restaurants across the country to raise funds for food banks. From February 1-29, 2024, more than 200 restaurants across the country are participating in the Canada Beef Burger it Forward campaign aimed at relieving the growing food insecurity in Canada. Now in its…
Alberta Beef Producers is collaborating with Canada Beef to “beef up” the protein portion of food bank offerings with the Burger It Forward campaign! Throughout the month of February, visit one of the 19 participating restaurants in Alberta and purchase a featured burger. As part of the national campaign, for every campaign burger purchased (in…