Have you noticed the recent mainstream popularity of Western fashion, country music, and romanticized aspects of ranching and rural lifestyle? This trendiness of all things ‘Western’ is an opportunity that the Canadian beef sector can capitalize on — and that is precisely what the Canadian Cattle Association (CCA) did this summer. Influencers also experienced a…
It was wonderful to see moisture replenished this year. Although some areas were still short, at least more affordable and ample options for feed supplies were available. 2024 brought some of the strongest prices ever recorded on all classes of cattle. This good news, however, is tempered by a similar rise in costs, and despite…
Honouring Alberta Beef’s legacy and heritage, the All Ways to Celebrate campaign built on the success of the previous year’s campaign, telling our compelling story of tradition and commitment. As we commemorate 150 years of the Alberta Beef brand, let’s recap the celebration, culinary competitions and culminating contest. Unveiling the Campaign Launched in August 2024,…
Over the years, ABP has received numerous resolutions that have significantly impacted both producers and the broader industry. For instance, in 2024, cattle producers in the Southwest Zone brought forward a resolution urging ABP to lobby the Government of Alberta to improve AFSC’s Next Generation Loan program. After passing in the Southwest, this resolution was…
If the holiday season and planning for the year ahead seem exceptionally daunting, know that you are not alone. The holiday season and winter bring a unique set of additional stressors for producers that can significantly impact mental health. While this time of year is often viewed as a period of celebration and family gatherings,…
This year Alberta wrapped up its fall show circuit with a bang as quality cattle from across the country attended the 50th year of Farmfair International. With the exhibit halls packed, quality genetics were on display over the course of the week at the Edmonton Expo Centre. Alberta Beef Producers was represented by General Manager…
Alberta auction volumes from August through October were 18 per cent smaller than last year and 6 per cent smaller than the five-year average. Across western Canada, auction volumes were 13 per cent smaller than last year and 2 per cent smaller than the five-year average. Tighter supplies have shown up all year long, with…
In the months following publication, most of the articles in the magazine find a second home on ABP Daily. And so should the cover, and some of the many faces that make this magazine possible. ABP Magazine Published ByBrad Dubeau,Alberta Beef Producers EditorLindsay Roberts CreativeTracy Irving Front Cover DesignZoe McMullen Writing Brenna GrantDebra MurphyDianne FinstadJamie…
This article was first published in Volume 4 Issue 3 of ABP Magazine (September 2024). Watch for more digital content from the magazine on ABP Daily. Farmers know that a good operator understands the mechanics of how their equipment works. That operator understands what it looks like for things to run smoothly, and if something isn’t running quite right,…
This article was first published in Volume 4 Issue 3 of ABP Magazine (September 2024). Watch for more digital content from the magazine on ABP Daily. This summer has been a busy one! It has been jam-packed with events, announcements, and program development. July started with a bang and some good old-fashioned stampeding! This year’s Stampede Summit saw outstanding…
This article was first published in Volume 4 Issue 3 of ABP Magazine (September 2024). Watch for more digital content from the magazine on ABP Daily. This story was brought to you in partnership with Olds College of Agriculture and Technology. Cow-calf producers Lance and Karyn Neilson (Neilson Beef) sought advice from Dr. Désirée Gellantly, Research Scientist, Technology Access…
This article was first published in Volume 4 Issue 3 of ABP Magazine (September 2024). Watch for more digital content from the magazine on ABP Daily. Tag retention is important to us all. Many producers across the country have been tagging cattle for years, and as equipment and technology evolve, it is important to stay informed and up to…