During the pandemic, we saw a drastic decrease in requests for education and in-classroom programming. While our ‘Beef in the Classroom’ materials are still current, we decided we needed a program that encompassed more than just ‘the beef,’ and engaged students in a more practical way. Over the past year, ABP has worked on restructuring…
The short documentary, “Reduce, Reuse, Ruminate” has publicly premiered on YouTube as of April 24, 2024, coinciding with “Stop Food Waste Day.” The film is the third in a series of short documentaries from Public and Stakeholder Engagement, a national Check-Off funded program that works to build public trust in the way beef cattle are…
On a beautiful day in early October, 35 teachers from around Alberta gathered in the warm sunshine on W.A. Ranches, just west of Calgary. On a hillside surrounded by crop fields, the teachers had a terrific view of the sliver of native grassland that remains in the coulee around Skull Lake. It was a perfect…
The short documentary, Guardians of the Grasslands, has earned a wide variety of audiences through premieres across the country, national and international film festivals and on broadcast television through RFDTV. Now, thanks to a pivotal funding partnership with the Canadian Cattlemen’s Foundation, the film will reach another vital audience – students. Agriculture in the Classroom…
In early December, the Canadian Cattlemen’s Association (CCA) held an inaugural breakfast with key Parliamentarians who have been constant champions for agriculture. The breakfast gave CCA directors the opportunity to meet with a wide range of MPs, Senators and political staff and discuss the beef sectors’ main priorities heading into the 44thParliament. The breakfast was…
AITC-C launches Guardians of the Grasslands in the Classroom Agriculture in the Classroom Canada (AITC-C), along with its 10 provincial members, is excited to launch a teaching guide with interactive resources for Guardians of the Grasslands, a documentary that explores the role that cattle play in the survival of Canada’s vanishing grasslands ecosystem. Through a funding partnership with…
Update: If you missed the launch, you can now see it on Youtube. If you have been looking for an opportunity to see Guardians of the Grasslands, get ready — it’s about to go public. The short documentary will celebrate its official public launch on May 4, 2021, with a screening of the film, followed…
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