In the months following publication, most of the articles in the magazine find a second home on ABP Daily. And so should some of the many faces that make this magazine possible. Published by Brad Dubeau,Alberta Beef Producers EditorLaura Laing Creative DirectorRic Fedyna Art DirectorBrianna Schretlen CreativeTracy IrvingTy VansonZoe McMullen WritingBrenda Lee SchoeppBrian PerillatDianne FinstadLaura…
Read MoreThe Canadian Cattlemen’s Association (CCA) is helping to lead the conversation and improve consumer confidence in the cattle industry. Burger King™ Back on Track In July 2020, Burger King™ launched a campaign announcing an open-source solution to methane emissions from cows. Unfortunately, the video focused on bovine flatulence instead of belching. CCA’s Public and Stakeholder…
Read MoreAnd today, it also lends credibility to the value of the calf for the cattle feeder and to the packer as a carcass. The end product is always beef and in the future advanced genetic improvements may also be predictable and palatable to the plate. Phenotype or the visibly physical characteristics of the bull were…
Read MoreNo question, the beef industry has been changed and challenged by the COVID-19 pandemic. Our strategic approach has been all about responding, recovering and resetting, as the pandemic continues to disrupt business as usual, creating the next normal. Retail and food service operators are all responding by experimenting and innovating, recognizing that there are opportunities…
Read MoreShaun Haney from Real Agriculture recently spoke at Canada’s Outstanding Young Farmers national virtual event. He reports on the latest industry news and speaks with farmers and ag specialists about all facets of agriculture. Here’s a recap of the top trends he sees in agriculture. 1. Rural vs Urban The divide between rural and urban…
Read MoreFinally! Ag-tech advancements capitalizing on GPS technology will soon appear in a pasture near you. After watching crop production technology advance for years, the livestock sector is about to see some fresh high-tech products that make herd management easier through location tracking, virtual fencing, and data collection. The potential possibilities are exciting. From pasture rotation…
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